Directory/Relationl
Relationl

Relationl

Gold Services Partner
United States, New York
Locations
  • United States, New York
Services
  • Base Design
  • Implementation
  • Change Management
  • Custom Integration
  • Data Migration
Services Partner Size
  • 2-15 employees
Language
  • English
Project Budget
  • $1,000 to $5,000
  • $5,000 to $10,000
  • $10,000 to $25,000
  • > $25,000
Vertical
  • Media & Entertainment
  • Other

Relationl is a certified Airtable partner

2024 Vertical Partner of the Year: Music Industry

We develop custom Airtable systems for the music industry. With over a decade of experience in and around the major label system, we understand your unique needs, demands, and sensitivities. We have successfully implemented solutions for a diverse range of clients, including record labels, distributors, publishing companies, music law firms, event promoters and management companies.

The heartbeat of every client engagement is relational database design. A properly structured relational database allows for information to exist in a single place while being utilized by an unlimited number of department-specific apps. This superpower – known as a single source of truth – gives everyone in your organization access to reliable information in real-time, thereby reducing the need for excessive internal communication and allowing computers to automate all the boring stuff.

Our properly structured database systems come with API endpoints that enable automated communication with your existing software tools including Soundcharts, Chartmetric, OpenPlay, Luminate, Radiomonitor, Gmail, Outlook, Quickbooks, DocuSign and more.

Here are a few examples of the types of solutions we build:

  • Release Scheduling
  • DSP Pitch Automation
  • Budget and Expense Tracking
  • A&R Research Tool & CRM
  • Clearance & Label Copy Management
  • Artist Growth and Consumption Tracking
  • Composition Management
  • Ticket Request Management
  • Influencer Campaign Management
  • Automated Playlist Reporting
  • Artist Itinerary Management

We are in the midst of a systems renaissance. Software that once took a year and a million dollars to build can now be whipped up in two weeks by everyday people like us. This rapid cultural shift has made custom business software an urgent and practical solution to our industry's spreadsheet woes. It will be a few years before this reality is widely understood and it's our mission to make sure you get there first.

Visit us at https://relationl.co and check out our tutorials on YouTube (hint: this is the entire playbook for free 😉).

Media

Clients

Warner Music Group
Spirit Music Group
Atlantic Records
Epic Records
Warner Records
RCA Records
Reviews
5
91 reviews
We're very satisfied with the services provided.
Sep 07, 2025
Max has been responsive, knowledgeable, and solution-oriented throughout. His support has helped us streamline our workflows and make the most of the platform. Looking forward to continuing our collaboration.
Project has been managed very well with thoughtful insights and suggestions
Sep 07, 2025
Relationl has been a pleasure to work with. They are very engaged in helping create a dynamic and transformative solution for our business. We've thrown A LOT of curve balls at them and they consistently hit it out of the park.
Great team to work with
Sep 07, 2025
Great team to work with
Very Satisfied
Sep 07, 2025
Max (from Relationl) has been so adaptable to needs and changes of our company and has made project management a breeze!
Max has a deep understanding of the music industry and our work flow
Sep 07, 2025
Max offers a fully comprehensive service - with a deep understanding of the music business he helps guide our thinking on using Airtable to improve internal marketing project management and process efficiency. He and the team are incredibly flexible, inclusive and solution oriented. We now have a tool that is bespoke to the marketing organisation and because they were part of the design and build phase we have mass adoption and integration into the day to day process.

Ready to connect with Relationl?